If you love all-day breakfast like I do, join McDonald to celebrate the simple pleasures of breakfast this National Breakfast Day that will be taking place on coming Monday 17 March 2014! No more Monday blues with good breakfast to kickstart your day and new McDonald’s Surprise Alarm App to look forward too.

Back for a second year, Singapore’s Biggest Breakfast Movement is set to be bigger and better as McDonald’s is going to:

  1. Give away over 120,000 free Egg McMuffins in 122 restaurants around Singapore.
  2. Serve McDonald’s Singapore’s first ever All-Day Breakfast with breakfast hours extended till 6pm!
  3. Give customers even more reasons to wake up for breakfast with the launch of the McDonald’s Surprise Alarm App!

The full regular lunch / dinner menu is only available after 6pm on 17th March 2014. Fret not if you are lover of fries, McSpicy, McNuggets, McWings, Nacho Cheese/Tangy Filet O Fish, Apple Slices and desserts. The above mentioned items are served before 6pm. Cheers! All except the following stores in Singapore are involved in Äll Day Breakfast: Yew Tee (including Yew Tee Kiosk), Tampinese Interchange Kiosk and Science Centre Singapore.

Pancakes With Sausage20140314_193035Pancakes With Sausage

Do note that all except the following stores in Singapore are involved in National Breakfast Day: KKH Hospital, Yew Tee (including Yew Tee Kiosk), Tampinese Interchange Kiosk, Science Centre Singapore, Lucky Chinatown, Clementi Avenue 3 and Changi Airport T2 Transit.

In conjunction with National Breakfast Day on 17th March 2014, McDonald is also launching its first ever surprise alarm app in Singapore.It is available to be downloaded free for IOS and Andriod users. This give us another reason to wake up for breakfast! With the app, you can set multiple alarms, wake up to the tune of your choice, and stand to win daily surprises that range from a free cup of coffee, to a sundae on McDonald , and music downloads. Good news: Download this app on 17th March 2014 and users will stand to win surprises from 18th March 2014 onwards.

I am very fortunate to have sneak preview of how McDonald’s Surprise Alarm App works on last friday ‘Breakfast For Dinner with McDonald’ event hosted by OMY. The designer in charge of this cool app had gone through with us on how to navigate the apps.When the alarm goes and turned off by the user, a special McDonald’s surprise will be displayed. The surprises range from Food & Beverage Digital coupons to music and video download. You wake up with a surprise to look forward too with the  Surprise Alarm App! What a good day start! Do remember to log in to the surprise alarm app before setting the alarm.

Pict 220140314_194118_HDR

All food & beverage Digital coupons will have a stipulated expiry date and coupons will be stored into the app’s Surprise Wallet. An internet connection connection is required to experience the app’s Surprise function as well as the randomised ringtone. Users will only receive one surprise per day!

A group photo to end the event:

Group Photo

Wake up early to get your free Egg McMuffins and download the free McDonald’s Surprise Alarm App on 17th March 2014! Happy weekend everyone!


  1. July 2014 at

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